Outline

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Nancy Hoft Consulting

Technical Communicators

Software Developers

Project Managers

Marketing Specialists

Communications Staff

Trainers

Translation Coordinators

Technical Translators

Localization Specialists

World-Ready Information Products

This is my most popular international course. Learn the skills, processes, and international attitide you need to create information products that effectively address multilingual and multicultural audiences. This seminar covers the basics of working with translators; accommodating cultural differences; designing documents, graphics, and multimedia for global appeal; writing for international audiences; and project management issues that arise as you prepare your information products for the world.

Length= 1-2 Days

The Global Context: The Corporate Perspective; Multilingual and Multicultural Users; Balancing Business and User Needs
Corporate Approaches to Going International: Localization: Customizing by Market; Internationalization: Defining the Core; Globalization: Appealing to the World; Concurrence: Involving Everyone
Your Passport: An International Attitude: Cultural Awareness Training; Analyzing Culture; Tips for Cultivating Your International Attitude
Working with Translators: Determining Target Languages; Questions to Ask Yourself; Questions to Ask Translators; Contractual Issues; What to Give Your Translators; The Glossary; Selecting Tools; Translation Reviews; Style Guides
World-Ready Page Design: Reading Orientation; Text Expansion; Accommodating International Variables
World-Ready Graphics: Planning for Callouts and Labels; Global Graphics; Creating Color-to-Culture Maps
World-Ready Writing: Analyzing the Audience; Identifying Cultural Bias; Controlling Language; Researching International Standards; Developing Core Information; Translators' Pet Peeves; Updating Your Style Guides; Editing for Translation; About Cultural Rewriting
Project Management Issues: The Project Plan; Estimating Costs and Schedules; Roles and Responsibilities; Maintaining a Project Log; Getting Management Support